Experimental Jetset

NAiM Re-Action
2011

32 ½ x 46 in. (81 x 117 cm)

Silkscreen

Condition: Excellent

Amsterdam graphic design studio Experimental Jetset was founded in 1997 by Marieke Stolk, Erwin Brinkers and Danny van den Dungen. The designers describe their print and installation work as “turning language into objects”. Influences include the rigorously modernist principles of 20th-century Dutch graphic design (they often use Helvetica, a treasured modernist typeface) as well as the more free-wheeling, DIY design sensibilities of the punk movement. 

In 2019, The Museum of Modern Art in New York commissioned Experimental Jetset to create an installation in their café for the reopening of the museum. MoMA also holds a large collection of the studio’s posters and other printed work in its permanent collection. 

Since 1997, Experimental Jetset has designed the graphic identity for the Maastricht-based architecture institute NAiM, and they designed this typographic poster for the institute’s exhibition on sustainable architecture. 

NAiM Re-Action